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Effortless product data sharing .

Streamline FMCG supply chain operations by automating data entry and management, enabling seamless collaboration and boosting efficiency for your team.
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Manual data entry is Obsolete And Holding
your business back.

PROBLEMS WE SOLVE
Frustrated wasting time on manual form filling for new listings?
Product data being stored in fragmented silos internally
You team wasting their time on manual form filling 
The cost of data inaccuracies due to human error

Instant Digital Connections

Instead of form filling, allow our advanced, industry bespoke AI to connect you with trading partners instantly and accurately
.
Effortless Product Information Upload
Easily upload your product information in any format (Word, PDF, Excel). Whether your documents contain multiple products or just one, simply drag and drop them onto our platform, and let our AI handle the heavy lifting.
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Intelligent Data Matching Powered by AI
After uploading your product information, our expert AI swiftly identifies, matches, and organises all your data—taking the hard work off your hands! Just confirm the accuracy of the information, then sit back and relax, knowing your product data is accurate, safe, and ready to share.
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Intelligent Data Matching Powered by AI
After uploading your product information, our expert AI swiftly identifies, matches, and organises all your data—taking the hard work off your hands! Just confirm the accuracy of the information, then sit back and relax, knowing your product data is accurate, safe, and ready to share.
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Data Storage & Team Collaboration
Your product data is stored securely and can be accessed anytime for updates. Think of it as your team's single source of truth, enabling seamless collaboration and a way of ensuring product data is always kept up to date.
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Instant Connections With Trade Partners
Next, effortlessly connect with trading partners by selecting the products you want to share and choosing your desired partner. You can also customise partnership details, like pricing. Your product information is sent directly to their backend systems—no forms needed!
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New Line Form Generation Feature
 If your trade partner isn't yet on our system for click to connect, you can easily select their new line form and automatically fill in all your selected product information—saving your team an average of 2.5 hours per product!
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Operating as a distributor or retailer?
Find out more about how we can streamline your new product listings and help alleviate manual data entry and handling for your team
TRADING PARTNER
Why choose us

Why Choose Wholepal

Your team's time is precious
Save Time
Automate product data sharing with 'click to connect'.      
Upload information once, no repetition.
Save an average of 2.5 hours per product.
Help shape the new industry standard
Discover the Future
Set up with trading partners faster and more accurately.
Digitised product information that's easy to update.
Data sharing and management made simple and easy.
Increase shared data accuracy
Reduce Errors     
Ensure accuracy and consistency in every partnership. 
Minimising manual entry reduces data errors.              
Allow AI data matching to provides99% accuracy. 

Radically improve accuracy of
shared data

Wholepal's advanced AI revolutionises product information management, with advanced industry bespoke AI ensuring product data is

and partnership establishment in a cloud-based hub, allowing trade partners to connect instantly and effortlessly.

By automating currently manual workflows, Wholepal eliminates repetitive form filling and admin, cutting partnership setup time from 8 weeks to mere minutes whilst driving operational efficiency.

With minimal setup, teams can redirect focus to revenue-generating activities, increasing output by up to 20%.

Reduce an 8 week process to minutes through AI
automation
Speed up product set up through Wholepal's
innovative solution
Increase accuracy of data shared with a multistep
verification method
Sent
The product information has been sent to the trade partner. You will find the confirmation in your notification space.
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Client Reviews

Client Testimonials

"Wholepal brings positive change to the FMCG industry by drastically reducing the currently manual admin burden associated with new listings  - allowing suppliers to drive efficiencies and focus on gaining sales, improving their businesses as a result."
Simon Gray
Founder & Chief Energising Officer - Boost Drinks

Meet Our Team

Here at Wholepal we are passionate about evolving the supply chain through technology. Here are the faces behind our mission:
Victoria is an FMCG expert and visionary founder of Wholepal. Having spent her career in FMCG supply chain management, Victoria has experienced the issues Wholepal look to solve first hand, and is passionate about evolving the industry digitally.
Victoria Lawson
Founder / CEO
Garnett drives product innovation and leads all things technical at Wholepal. With a background in ERP software and wholesale, Garnett has a passion for solving complex technical issues within the supply chain, having spent the last 25 years honing his expertise in this field.
Garnett Gilchrest
CTO
Rachel is Wholepal's UX/UI designer, and is responsible for all user interfaces within the Wholepal platform. Rachel brings her unique eye for joyful user experience and design into B2B SaaS, having led design projects for several large technology providers in the past.
Rachel Eisner
Product Designer
Richard is our lead developer, and is responsible for the functionality of the platform. A true technology enthusiast, Richard is an experienced product and project manager, having trained, led and managed tech teams for almost a decade. He brings his experience in supply chain systems to Wholepal.
Richard
Developer
Garth leads all thing finance related at Wholepal, a well as guiding on strategy and hires. With 25 years experience in investment banking, Garth brings his M&A, fundraising and strategic advisory expertise to high growth technology companies such as Wholepal.
Garth Shepard
Head Of Finance
Graeme is our AI lead consultant, delivering the complex AI based solution Wholepal offers to the industry. Graeme is the CEO of AI agency Attercop, and brings his AI, machine learning and data analytics expertise to the team. A keen problem solver, Graeme is responsible for solving supply chain  complexities.
Graeme Cox
AI Lead
Rachel is our true 'Jill of all trades' helping with everything from operations to customer service. Her experience in sales, marketing, organisation, data analysis and customer feedback enables Rachel to play a key role in Wholepal across many areas.
Rachel Scott
Executive Coordinator
We have an exciting new hire joining soon!
New Team Member
Sales Team

Enable your team through AI enabled information management

Instantly and accurately onboard suppliers
Manage product and relationships with ease
Drastically reduce admin resource and costs

Streamline key supplier management processes

Experience AI automated compliance

Contact Us

We are always ready to help!

Let us know what you need, please use this form for general enquiries.
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